Award-winning bridal salon closing its doors following declining sales
Bella Rosa Bridal says it could no longer compete with the prices offered by online retailers.
From the Richmond Times-Dispatch:
The Bella Rosa Bridal and Special Occasions salon is closing.
The salon began its liquidation sale Thursday and owner Heather Harton expects to close the 7,500-square-foot shop early next year.
Harton, owner of the salon since 2005, said her shop will sell all its dresses for brides, bridesmaids and brides’ mothers — as well as jewelry, shoes, accessories and wear for grooms and prom-goers.
The shop briefly expanded with a second location in Charlottesville, which later closed. The store was named one of the 50 Best Independent Bridal Salons in the country by Brides magazine in 2011.
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