FOOD! Richmond Arby’s to sell grass-fed beef
Citing a the population’s growing concern with the quality of their food and where it comes from, Arby’s restaurants in the Richmond area (19 total, all owned by The Restaurant Company) will start serving Pasture Perfect Grass-Fed Beef. This effort is already underway but will officially launch March 1.
Citing a the population’s growing concern with the quality of their food and where it comes from, Arby’s restaurants in the Richmond area (19 total, all owned by The Restaurant Company) will start serving Pasture Perfect Grass-Fed Beef. This effort is already underway but will officially launch March 1.
“We’re proud to provide families with a way to eat smarter, natural food in an affordable and accessible way,” said Nel Bockelman, Marketing Director of The Restaurant Company. “Not only is grass-fed beef better for your health, it also improves the animals’ lives and promotes environmental sustainability. It’s a choice we can all feel good about.”
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Valerie Catrow
Valerie Catrow is editor of RVAFamily, mother to a mop-topped first grader, and always really excited to go to bed.
Notice: Comments that are not conducive to an interesting and thoughtful conversation may be removed at the editor’s discretion.
This is pretty cool.
I’m impressed. Much of Wholefoods beef isn’t even grass fed and it’s definitly not local. I hope people who eat fastfood appreciate this effort.
I’d appreciate it, if they’d switch to real roast beef and not that over-processed bologna colored crap
That’s one Arby’s, but who knows where this grass fed beef is coming from. When all Arby’s can answer to my concerns (and get on board with Richmond) then I’ll praise them.
You got to be a serious moron of epic proportions in order to actually believe Arby’s could seriously and truly serve/cook grass fed beef. Arby’s does not sell beef, it sells a beef product, a complete different thing loaded with monosodium glutamate, high fructose corn syrup and all diff. excitotoxins. Yeah, I love this.
Hey, I have had flare-ups of fatigue from eating hamburgers from other chain restaurants like O’Charley’s and Champs here in Richmond. Grass-fed cows are nowhere near as likely to get “Downed cow syndrome” (the Lazy Doctor’s diagnosis for what probably should be called Mad Cow).
After trying the grass-fed beef at Arby’s 3 times, so far I have not had a bout of fatigue.
Yeah, there are probably a thousand different preservatives and such that you can point to that aren’t good for you, but it seems to me that the human body has ways of eliminating most of that crap. But there is something in the way the average cow in this country is fed and processed that introduces a pathogen that can’t be eliminated so easily.
I say that The Restaurant Company should be encouraged to continue offering the grass-fed beef, and if you can’t handle the preservatives and such, then you have hundreds of restaurant chains you can complain to in this country. Either that, or go to China. They don’t use preservatives, and I doubt that they feed cow meat to other cows like we apparently do here. I just suggest you don’t stop to use the bathroom before eating at any restaurant in China – you’re likely to lose your appetite. And if you use the public facilities afterwards, you might lose your lunch.
I guess every culture has its pluses and minuses.
Anyway, for anyone with a condition that has flare-ups like chronic fatigue, fibromyalgia, MS, arthritis, etc. etc. I would give Arbys in Richmond a try before any other restaurant that offers beef or hamburgers.
Marcus
I was interested, but not convinced, when I saw the ‘grass fed beef’ sign in an Arby’s window. Unfortunately, there isn’t enough information given–and I cannot find an answer on the internet–to determine if the beef is grass FINISHED, or just grass FED. ALL cows are grass fed initially, before being sent to feedlots. I cannot believe that Arby’s does not know the distinction. If they are serving beef from cattle that was finished on grain and heaven knows what else in a CAFO (Concentrated Animal Feeding Operation), shame on them….for deceptive marketing, and for participating in cruelty to animals. I say to Arby’s: come clean, be honest. If the cattle are finished on grain, for how long? In CAFOs, or on the farm? I could understand a LITTLE grain fed time, because people are NOT used to the taste of 100% grass-fed beef and need to be eased into it, perhaps. HONESTY. Is that too much to ask?
Bravo for Arbys. I agree, this is in fact a very good choice for Arbys and their customers. In my case, a new customer. Thank you
Mark
It’s marketing. “Grass fed” is now a buzz term, so they are using it to describe their food. Along with “artisinal,” “organic,” “all natural.” I’ve had this “grass fed” beef and it doesnt even seem like real sliced roast beef to me. The non-grass fed roast beef at the grocery store is much, much better quality.