Westhampton running store Feet Fleet adding second location in Short Pump

Owners Jeff, Jason, and Ashley Wells plan to open a second franchise of the brand in Short Pump.

March 19, 2015; 9:57 AM • by Trevor Dickerson

A Westhampton retailer is expanding to Short Pump.

Jeff Wells, along with his son and daughter-in-law Jason and Ashley Wells, plans to open a Fleet Feet Sports franchise at 11651 W. Broad St. in The Promenade Shops in Short Pump. The 1,600-square-foot space was formerly home to an Ntelos Wireless location.

Fleet Feet sells running shoes and apparel. It has 142 locations, including stores in Roanoke and Virginia Beach, according to its website.

Below is a letter to customers posted on the Westhampton location’s website:

For those of you that have made the drive from the West End, Short Pump, Glen Allen, Goochland, and other areas beyond to shop and train with us at our Westhampton location- we thank you. Now it’s our turn to come to you!We are excited to announce that we will be opening a second Fleet Feet location this summer in Short Pump. Our goal is to better serve surrounding Richmond communities. The new store will be located at 11653 West Broad Street in the Promenade Shops (next to Plow & Hearth).

We will continue to provide excellent customer service, high quality products, and all inclusive training programs, fun runs, & store events. With this growth, Fleet Feet Sports will be accessible to even more people in the greater Richmond area so we can share our passion for serving customers and encouraging the fitness lifestyle. As our plans solidify, we will provide updates via ourwebsite , Facebook, Twitter, & Instagram.
Thank you for supporting Fleet Feet this past year and allowing us to grow.

– Ashley, Jason, Jeff and the Fleet Feet Sports Family!