Get ready to Shiver in the River on purpose

Good cause but it’ll leave you cold.

January 25, 2016; 10:14 AM • by Richard Hayes

Facebook has all links as does the website to sign up and more information on this madness that takes place this Saturday, January 30th.

RVA’s Coolest Winter Festival in an effort to support revitalization, litter prevention, community outreach, education, and beautification for the Commonwealth of Virginia!

Join us for a Community Clean Up along the banks of the James, run/walk in the 5K and/or take a chilly dip in the James. Hang out after for the Winter Festival which will include heated tents, food and beverage vendors, music, and a fun environmental atmosphere for everyone involved.

Whether you join us for the Community Clean Up, participate in the 5K, Jump into the chilly James or join us for the Winter Festival, you will be helping us move towards a cleaner and healthier Virginia! This is a fundraising event benefiting Keep Virginia Beautiful.

Image: Shiver in the River