UPDATE: Pho So 1 is NOT for sale

Wait just a phoking second, Pho So 1 isn’t for sale just yet.

February 26, 2014; 3:00 PM • by Ross Catrow

Update #1 — February 26, 2014; 2:34 PM

Mai Nguyen, the owner of Pho So 1, said that a listing on the website BizBuySell claiming that her 6403 Rigsby Road restaurant was for sale was fabricated.

“It’s not for sale,” said Nguyen, speaking through a translator, to RVANews. She said that she and Pho So 1 employees have heard from customers lamenting the false listing throughout the day. “We were shocked,” Nguyen said. “It was kind of embarrassing for us.”

The listing on BizBuySell (see below), which has since been removed from the website, listed specific information about the restaurant space–such as financial gross, square footage, and seating capacity. “We never said this,” Nguyen said. She was shocked when she read the online classified listing her own business earlier today.

A call to Smey Keo, who listed the business, hasn’t been returned.

Nguyen confirmed that neither Pho So 1 nor its sister location at Broad and Tuckernuck are closing. She said that today’s unnecessary focus on her and the restaurant thrusted them into the spotlight, where they prefer not to be.

“We’re very simple,” she said. “We don’t want anymore attention on us.”

Here’s a screenshot of the listing on LoopNet, a commercial real estate listing website, which has since been removed:

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Original — February 26, 2014

In what’s probably this week’s worst news, Pho So 1 is for sale. For just $1.2 million you can attempt, but probably fail, to fill the biggest and best pho shoes in Richmond. From their listing on BizBuySell:

Tremendous profitable business in a highly desirable West End of Richmond. Considered to be #1 Vietnamese Pho Restaurant in town. An awesome and loyal clientelle for over a decade. What a great opportunity to own the building and the business itself. Which gross nearly $1.2 million a year with $500k of profit. nearly 2500sqft with 80 seat capacity. Nicely renovated several years ago. Owner willing to provide financing and training and work there as needed.

Pho So 1 is survived by Pho Tay Do and Pho 79 (no relation).

Photo by: toner